From launch-ready directory to comprehensive marketing platform. Phase 1 starts at $5,000 (fixed). All future phases are completely optional. You decide when to proceed based on your growth and needs.
Start with Phase 1, proceed with future phases when ready
| Phase | Budget | Timeline | When to Start | Status |
|---|---|---|---|---|
| Phase 1: MVP Launch | $5,000 | 10-14 weeks | Immediately | FIXED |
| Phase 2: User Portal & Subscriptions | $4,200 | 4-6 weeks | When 50+ practices claim profiles | Optional |
| Phase 3: Marketing Platform | $3,000 | 3-4 weeks | When 25+ practices on Premium | Optional |
| Phase 4: Content & Community | $2,400 | 3-4 weeks | For organic growth | Optional |
| Phase 5: Advanced Features | $4,800 | 4-5 weeks | For competitive differentiation | Optional |
| Phase 6: Growth & Scale | $6,000 | 6-8 weeks | For maximum growth | Optional |
| TOTAL | $25,400 | 38 weeks | — | — |
Phase 1 budget is FIXED at $5,000. Phases 2-6 budgets are tentative and may vary based on scope changes, integration complexity, or additional features. We'll provide updated quotes before starting each subsequent phase. No obligation beyond Phase 1.
Each phase builds on the previous, adding features when you're ready
$5,000 • 10-14 weeks
Launch-ready directory with approximately 2,700+ practices, 80+ pages, interactive map, and industry-leading data quality.
$4,200 • 4-6 weeks
User accounts, practice portal, subscription payments (Stripe), and lead management CRM.
$3,000 • 3-4 weeks
Complete marketing automation with CRM, email, SMS, funnels, and campaign management.
$2,400 • 3-4 weeks
SEO expansion with 200+ city pages, 50 blog posts, review system, and comparison tools.
$4,800 • 4-5 weeks
Enterprise-grade features: A/B testing, advanced analytics, automation builder, and API access.
$6,000 • 6-8 weeks
Revenue diversification: DPC Academy, coaching platform, community membership, and affiliate marketplace.
Launch fast, validate, then scale based on real user feedback and revenue
Phase 1 delivers a complete directory in 10-14 weeks. Start generating traffic and building relationships with practices immediately. No need to wait months for every feature before launching.
See if practices actually claim profiles and patients use the directory before investing in subscriptions (Phase 2) or marketing tools (Phase 3). Real feedback guides future development.
Phase 2 subscriptions generate revenue. Use that revenue to fund Phase 3-6 development. Your platform pays for its own growth instead of requiring upfront capital for every feature.
Only $5,000 upfront for Phase 1. No obligation to continue. If the directory doesn't gain traction, you haven't invested $25k. If it succeeds, you proceed confidently with Phases 2-6.
Practices tell you what features they want most. Build what users actually need instead of guessing. Phase 3-6 features can be adjusted based on Phase 1-2 feedback.
Proceed with each phase when you're ready—not on a predetermined schedule. If practices rapidly adopt, accelerate. If growth is slower, take your time. You control the pace.
Launch your directory in 10-14 weeks for $5,000 (fixed)